Let’s face it; we scientists aren’t the best at writing for a general audience. Science communication (SciComm) might be difficult, but driving traffic to our article or blog post is easy! We just need to follow a few simple steps...
“You’re a scientist; that’s awesome! So… what do you do?” We’ve all been there; friends and family ask about our research out of politeness without expecting to understand it. People believe science is the realm of scientists, and who can...
Have you ever bought the wrong tool for a task, only to use it for another purpose later? Using a previously developed drug for another purpose is known as drug repositioning. Drugs on the market today can have unforeseen and...
“My God, that’s the best coffee I’ve ever tasted; why the hell are we making meth?” Coffee is widely consumed and loved (even by drug kingpins), yet no one can agree on what makes an ideal cup. The problem lies...